LAGOS, NIGERIA

Yoyei App

Yoyei is transforming Nigerian travel with innovative and convenient transportation solutions. From cutting-edge ride-hailing services to a commitment to sustainability through electric vehicles and charging infrastructure, Yoyei is driving positive change for a greener and more connected Nigeria.

Service

Product DesignUX DesignVisual Design

Role

Lead Designer

Yoyei App

About

The Yoyei App project was born out of the need to revolutionize transportation in Nigeria. Faced with the challenge of creating an intuitive, user-friendly mobile application for both riders and drivers, I delved into reimagining the entire user experience in the context of a diverse and dynamic market.

Solution

My solution involved crafting a seamless and responsive mobile application that streamlined the ride-hailing process. This included intuitive navigation, real-time tracking, and a robust backend system to ensure reliability. I prioritized user experience, integrating features like multiple payment options, dynamic pricing, and an aesthetically pleasing design to make Yoyei the go-to transportation app.

Biggest Learning

Working on the Yoyei App taught me the critical importance of user-centric design in diverse markets. Balancing innovation with familiarity, was a significant learning curve. Additionally, implementing real-time features and ensuring data security were valuable lessons in creating a robust and reliable application.

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KANYIN TELLA